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Top 10 KPIs to track when managing advertising campaigns on Amazon
To complete our series on the essential KPIs to monitor an Amazon Business, a focus on advertising is essential.
Tue Apr 20 2021
6 min read
Julie Cazaux
Blurred lines: shoppable social and engaging ecommerce
Platforms want to cover all bases because they want to capture their audiences in all three areas and increase engagement on their platforms. In this article we discuss how social platforms are turning to commerce and vice versa.
Tue Apr 20 2021
6 min read
Julie Cazaux
Top 10 KPIs to track for Amazon Vendors
Discover the 10 essentials KPIs you need to monitor to efficiently manage your business on Amazon
Wed Apr 07 2021
5 min read
Julie Cazaux
Merchant Fulfilled Network: an alternative to FBA
Discover in details the 2 Amazon programs for Sellers interested in offering Prime Products.
Tue Mar 09 2021
4 min read
Julie Cazaux
How to analyze your advertising campaign’s ACoS on Amazon
Everything you need to know about ACoS in order to maximize the efficiency of your Amazon advertising campaigns.
Mon Feb 22 2021
4 min read
Julie Cazaux
Sponsored brand video: When out-stream met in-stream
The new Auto-playing video Amazon ads format: how it is working, why you should already be working on your first campaign
Mon Feb 01 2021
3 min read
Manant Maheshwari
Increase your profitability on Amazon
When you start on Amazon, the number 1 priority is usually to generate growth without thinking about profitability, but at one point it becomes inevitable
Fri Jan 29 2021
4 min read
Jérémie Hemmert
Boost your product reviews with Amazon vine’s program!
Reviews are essential for your Amazon business, learn more about the Alazin Vine's program to get more reviews!
Mon Jan 18 2021
4 min read
Julie Cazaux